TOURISM INDUSTRY | Università degli studi di Bergamo - Didattica e Rubrica

TOURISM INDUSTRY

Modulo Generico
Codice dell'attività formativa: 
44151-MOD1

Scheda dell'insegnamento

Per studenti immatricolati al 1° anno a.a.: 
2021/2022
Insegnamento (nome in italiano): 
TOURISM INDUSTRY
Insegnamento (nome in inglese): 
TOURISM INDUSTRY
Tipo di attività formativa: 
Attività formativa Caratterizzante
Tipo di insegnamento: 
Obbligatoria
Settore disciplinare: 
ECONOMIA E GESTIONE DELLE IMPRESE (SECS-P/08)
Anno di corso: 
1
Anno accademico di offerta: 
2021/2022
Crediti: 
5
Responsabile della didattica: 
Altri docenti: 
Gregory Wrightson RICHARDS

Altre informazioni sull'insegnamento

Ciclo: 
Secondo Semestre
Obbligo di frequenza: 
No
Ore di attività frontale: 
30
Ore di studio individuale: 
95
Ambito: 
Discipline economiche e gestionali
Prerequisites

None.

Educational goals

The course will deal with the complex ecosystem of tourism industry, specifically the different types of supply, the ongoing challenges and issues that industry is facing. It provides an overview of major trends both on the demand and supply-side. The course will have a focus on current issues and creative tourism, as they are innovative practices for the development of tourism products.
At the end of the course students:
- will be able to conduct an analysis of different types of supply actors linked to the tourism industry,
- will acquire specialized terminology related to the production and distribution of tourism experiences,
- will improve competencies for the management of tourism offer and tourism system.
Objectives of the modules included in Tourism Management-44137 ENG meet AVA declarations of SECS/P08 sector and objectives of the degree study Planning and Management of Tourism System (international second-level degree course), in particular those concerning Economy and Industry sectors (industry, communication, demand and supply for commodities and services from a management perspective and in national/international contexts).

Course content

- Understanding the tourism phenomenon
- Understanding the tourism industry
- Managing tour operators and communicating with visitors
- Tourism impacts
- Trends and themes in the use of tourist resources

Teaching methods

- Lectures,
- Power point presentations,
- Case studies,
- Discussions.
This course consists of 30 hours contact time between the student and the course directors (20 hours of prof. Wassler and 10 of prof. Richards). Thus, each lesson will be composed by three hours. There will be lectures using power point and analysis of case studies. Interventions of external experts (e.g., destination managers etc.) will be also scheduled.

Assessment and Evaluation

ATTENDING STUDENTS:
The exam will be written and based on course texts. The test will be composed by three open-ended questions.

NON-ATTENDING STUDENTS:
The exam will be written and based on course texts. The test will be composed by three open-ended questions.

Students can take the exam at the end of the course, during one of the exam sessions. Results will be published online.

Further information

In case lessons will carry on in the form of distance (or mixed) learning, changes in the syllabus may be introduced as to ensure that students can easily attend the course and the exam with this modality.