CONTEMPORARY ISSUES IN MANAGEMENT | Università degli studi di Bergamo - Didattica e Rubrica

CONTEMPORARY ISSUES IN MANAGEMENT

Attività formativa monodisciplinare
Codice dell'attività formativa: 
87126

Scheda dell'insegnamento

Per studenti immatricolati al 1° anno a.a.: 
2021/2022
Insegnamento (nome in italiano): 
CONTEMPORARY ISSUES IN MANAGEMENT
Insegnamento (nome in inglese): 
Contemporary Issues in Management
Tipo di attività formativa: 
Attività formativa Affine/Integrativa
Tipo di insegnamento: 
Opzionale
Settore disciplinare: 
ECONOMIA E GESTIONE DELLE IMPRESE (SECS-P/08)
Anno di corso: 
3
Anno accademico di offerta: 
2023/2024
Crediti: 
6
Responsabile della didattica: 
Mutuazioni

Altre informazioni sull'insegnamento

Modalità di erogazione: 
Didattica Convenzionale
Lingua: 
Inglese
Ciclo: 
Primo Semestre
Obbligo di frequenza: 
No
Ore di attività frontale: 
48
Ore di studio individuale: 
102
Ambito: 
Attività formative affini o integrative
Prerequisites

For compulsory pre-requisites (Propedeuticità) see https://lt-ea.unibg.it/it/node/122

Educational goals

The course (totally taught in English) aims at giving students deep insight into the nature of business models.
It describes traditional and bleeding-edge business models and their dynamics, innovation techniques, how to position new business models within an intensely competitive landscape, considering current technological, environmental and social trends. Particular attention will hence be devoted to the analysis of how to establish new businesses that can potentially undermine the very structure of the industry they act in.
At the end of the course the students will develop the following skills and competences:
- knowledge of the basis of the business model principles
- acquisition and application of a specific business language
- understanding of the mechanisms of different business models
- application and exploration of the activities and processes related to business models
- Understanding of the influence that technological, environmental and social transitions exert on business model and how to innovate business model to address new challenges

Course content

The course covers five main areas:
1- The Business Model Canvas, a tool for describing, analyzing, and designing business models;
2- Business Model Patterns, based on concepts from leading business thinkers;
3- Techniques to design business models;
4- Re-interpreting strategy through the business model lens;
5- A generic process to design innovative business models in current challenging environments.
The course covers examines how companies can organize their businesses around novel models to maximize the way in which they create, deliver, and capture value.

Teaching methods

The course is designed to be interactive and to allow a fruitful two-ways communication between lecturers and students.
Besides traditional lectures, the course will be enriched by case studies, individual and in group assignments and analysis of real cases considering technological, environmental and social transitions.

Assessment and Evaluation

Oral exam. Grades achieved throughout the course upon successful completion of the exam will be considered in the final grade.

Further information

Attendance is not compulsory but highly recommended.