Francesca MAGNO

Professore Associato

Dipartimento di Scienze Aziendali

Settore Scientifico Disciplinare: ECONOMIA E GESTIONE DELLE IMPRESE (SECS-P/08)

Curriculum vitae (ITA)

Contatti

Telefono: +39 0352052849

FAX: +39 0352052549

E-mail:

francesca.magno@unibg.it

Sede di lavoro:

CANIANA

stanza 259

Insegnamenti

Pubblicazioni

Dossena Giovanna, Magno Francesca; (2022) Family firms' longevity: Evidence from the Italian experience, CORPORATE GOVERNANCE AND RESEARCH & DEVELOPMENT STUDIES, pp. 127 - 141, , Dettaglio
Cassia Fabio, Magno Francesca; (2022) Cross-border e-commerce as a foreign market entry mode among SMEs: the relationship between export capabilities and performance, REVIEW OF INTERNATIONAL BUSINESS AND STRATEGY, pp. 267 - 283, https://doi.org/10.1108/RIBS-02-2021-0027, Dettaglio
Cassia Fabio, Magno Francesca; (2022) Effects of Ethnocentrism on International Hospitality Brands: A Cross-Country Study of Starbucks, JOURNAL OF HOSPITALITY & TOURISM RESEARCH, pp. 1 - 14, https://doi.org/10.1177/10963480221133778, Dettaglio
Magno Francesca, Cassia Fabio, Ringle C. M. M.; (2022) A brief review of partial least squares structural equation modeling (PLS-SEM) use in quality management studies, THE TQM JOURNAL, pp. 1 - 10, https://doi.org/10.1108/TQM-06-2022-0197, Dettaglio
Magno Francesca, Cassia Fabio; (2021) Firms' responses to the COVID-19 crisis in the tourism industry: effects on customer loyalty and economic performance, ANATOLIA AN INTERNATIONAL JOURNAL OF TOURISM AND HOSPITALITY, pp. 263 - 265, https://doi.org/10.1080/13032917.2021.1916551, Dettaglio
Magno Francesca, Dossena Giovanna; (2021) Digital services to improve customer experience. An empirical analysis of the impact of chatbots on customer-brand relationships, Proceedings of 24th Excellence in Services International Conference, pp. 1 - 9, , Dettaglio
Magno Francesca, Cassia Fabio; (2021) Digital transformation through the introduction of B2B e-commerce platforms: economic and social outcomes of utilitarian and hedonic gamification mechanisms, Conference Proceedings - CBIM2021 INTERNATIONAL CONFERENCE
Challenges and opportunities for increasingly turbulent times in business markets, pp. 225 - 228, , Dettaglio
Cassia Fabio, Magno Francesca; (2021) Antecedents of professionals' self-efficacy in professional service firms: effects of external source credibility and content quality, THE JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, pp. 187 - 198, https://doi.org/10.1108/JBIM-11-2019-0485, Dettaglio
Magno Francesca, Cassia Fabio; (2021) Effects of agritourism businesses' strategies to cope with the COVID-19 crisis: the key role of corporate social responsibility (CSR) behaviours, JOURNAL OF CLEANER PRODUCTION, pp. 1 - 11, https://doi.org/10.1016/j.jclepro.2021.129292, Dettaglio
Cassia Fabio, Haugland Sven, Magno Francesca; (2021) Fairness and behavioral intentions in discrete B2B transactions: a study of small business firms, THE JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, pp. 129 - 141, https://doi.org/10.1108/JBIM-12-2019-0538, Dettaglio
Magno Francesca; (2021) Utilitarian and altruistic motivations in using car sharing: The moderating role of perceived power, JOURNAL OF CLEANER PRODUCTION, pp. 1 - 9, https://doi.org/10.1016/j.jclepro.2021.128409, Dettaglio
Magno Francesca, Cassia Fabio, Scafarto Francesco; (2020) Le equazioni strutturali Partial Least Squares: Introduzione alla PLS-SEM, , , , Dettaglio
Dossena Giovanna, Magno Francesca; (2020) Investimenti a impatto sociale e capitale paziente, Contributi in onore di Gaetano Maria Golinelli, pp. 499 - 507, , Dettaglio
Magno Francesca, Cassia Fabio; (2020) Establishing thought leadership through social media in B2B settings: effects on customer relationship performance, THE JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, pp. 437 - 446, https://doi.org/10.1108/JBIM-12-2018-0410, Dettaglio
Magno Francesca, Dossena Giovanna; (2020) Pride of being part of a host community? Medium-term effects of mega-events on citizen quality of life: The case of the World Expo 2015 in Milan., JOURNAL OF DESTINATION MARKETING & MANAGEMENT, pp. 1 - 9, https://doi.org/10.1016/j.jdmm.2020.100410, Dettaglio

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Anno accademico: 2022/2023

Anno accademico: 2021/2022

Anno accademico: 2020/2021

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